Higher the quality of incoming links better will be your search engine rankings and internet visibility. Directory submission is proven to be a wonderful method for gaining quality one-way incoming back links. Submitting to directories is the simplest way to get quality incoming links.
And incoming links plays an important role in today's search engine optimization procedure. Out of the many parameters that search engines use to rank your site, links to the site are most relevant.
Search engines crawl through the links and add the site pages to their index. Registering with the search engines could be difficult or expensive for a start up. The site with more referrals through links in several directories gets a higher rank. For a new website, this could be an easier method of finding a place in the search engine listings.
But, getting noticed through directory submission is the ideal choice in such cases. Therefore, your site is ranked automatically. The relationship between directory submission and search engine rankings is akin to a referral plan.
The main advantage of web directories is in providing good rankings on search engines. Naturally, more the links, better the ranking. The crawling spider mechanism of the search engines is effective in locating the links for exact keywords related to a topic.